Custom Signage and Artwork Development for Texas Businesses

Key Challenges

• Aligning diverse client design preferences with technical feasibility and fabrication methods.

• Ensuring brand colors matched the exact Pantone or CMYK references.

• Maintaining structural and dimensional accuracy across multiple signage types and materials.

Approaches and Solutions

1. Fuel Price Changer and Jumbotron Display Design

• Developed dimensionally accurate layouts for crown, jumbotron, and multi-type price changers.

• Incorporated varied retainer sizes (1.5″ to 2″) and custom display configurations for Regular, Premium, and Diesel.

• Delivered detailed CAD drawings with optimized proportions (e.g., Regular: 28.5″ × 64.5”, Premium/Diesel: 14.5″ × 35”).

• Ensured scalability and fabrication readiness through vector-based artwork files.

2. Non-Illuminated Corporate Logo Artwork

• Created clean vector artwork based on client-provided branding and logo sketches.

• Applied Pantone 311C and CMYK 0.0.0.30 for precise brand color reproduction.

• Designed for vinyl application on metal substrate, balancing visibility with a professional corporate finish.

• Delivered final artwork optimized for fabrication and future digital use.

3. LED-Illuminated Monument Sign

• Designed a square aluminum monument sign with cut-through lettering and acrylic backing.

• Developed 3D artwork with brushed aluminum textures, maintaining proportions (H 58.5” × W 52.25” × D 12”).

• Specified white LED illumination and CMYK color profiles for base and face finishes.

• Prepared installation-ready artwork and fabrication drawings, including mounting and material specifications.